Walmart 2018 Black Friday Ad

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Walmart Background Information

Walmart, founded in 1962 by Sam Walton, is a multinational retail corporation that operates a chain of hypermarkets, discount department stores, and grocery stores. With its headquarters in Bentonville, Arkansas, Walmart has established itself as one of the world's leading retail giants. Its size, scope, and impact on local and international markets are unparalleled. The company has a vast footprint across the globe, serving millions of customers each day.

Walmart's retail strategy is based on offering a broad assortment of quality merchandise and services at "everyday low prices" (EDLP). The corporation operates through various formats, including supercenters, which combine a supermarket and a department store, and smaller footprint formats designed to appeal to different demographic groups. Walmart is rapidly growing its e-commerce presence to compete in the digital marketplace. Its online platform integrates seamlessly with its brick-and-mortar operations, offering services like in-store pickup for online purchases and home delivery. In addition to retail goods, Walmart also offers pharmacy services, financial services, and wireless and other telecommunications products. Its continued innovation and adaptability have helped it to maintain a dominant position in the global retail industry.